Legal
Privacy Policy
Last updated: January 31, 2026
1. Introduction
DealerSignal ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI visibility tracking platform and related services.
2. Information We Collect
We collect information you provide directly to us, including:
- Account information (name, email address, password)
- Business information (dealership name, location, industry type)
- Payment information (processed securely through our payment provider)
- Queries and search terms you choose to track
- Communications you send to us
We automatically collect certain information when you use our platform:
- Log data (IP address, browser type, pages visited)
- Device information
- Usage data and analytics
3. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our services
- Process transactions and send related information
- Send technical notices, updates, and support messages
- Respond to your comments, questions, and requests
- Monitor and analyze trends, usage, and activities
- Detect, investigate, and prevent fraudulent transactions
- Personalize and improve your experience
4. Data Sharing and Disclosure
We do not sell your personal information. We may share your information in the following circumstances:
- With service providers who assist in our operations
- To comply with legal obligations
- To protect our rights, privacy, safety, or property
- In connection with a merger, acquisition, or sale of assets
- With your consent or at your direction
5. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. This includes encryption of data at rest and in transit, regular security assessments, and access controls.
6. Data Retention
We retain your personal information for as long as necessary to provide our services and fulfill the purposes described in this policy. When you delete your account, we will delete or anonymize your personal information within 30 days, except where we are required to retain it for legal purposes.
7. Your Rights
Depending on your location, you may have the following rights:
- Access your personal information
- Correct inaccurate information
- Delete your personal information
- Object to or restrict processing
- Data portability
- Withdraw consent
To exercise these rights, please contact us at privacy@dealersignal.com.
8. Cookies and Tracking
We use cookies and similar tracking technologies to collect information about your browsing activities. You can control cookies through your browser settings. For more information, see our Cookie Policy.
9. Third-Party Services
Our platform may contain links to third-party websites and services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.
10. Children's Privacy
Our services are not directed to individuals under 18. We do not knowingly collect personal information from children. If we learn we have collected personal information from a child, we will delete it promptly.
11. International Transfers
Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your information in accordance with this policy.
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of our services after changes constitutes acceptance of the updated policy.
13. Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact us at:
Email: privacy@dealersignal.com
Address: DealerSignal, Inc.